Case study, [YEAR]
[One sentence framing the project — what it explored, who it was for, what came out of it.]
— cover image goes here —
01 — The project
Short framing — 2–3 sentences. What was the brief? Who was the team? What did the final output become? Don't go too deep; this is just context for the reflection that follows.
[Brief description of the Futures Thinking project — what speculative or future-oriented question it asked, who was on the team, what you ended up producing.]
02 — My contribution
Brief requirement #1: describe your individual contribution to the group project, with at least a couple of images that represent the work you have done.
[Describe the specific things you did. Not what the team did — what you personally led or contributed. Examples: led the research synthesis, designed and tested the prototype, wrote the speculative scenario, ran the workshop, created the visuals. Be specific about decisions you made.]
[Optional second paragraph if your contribution shifted over time, or if you took on something unexpected partway through.]
[Optional caption or context for the images above — what they show and why they represent your contribution.]
03 — AI in the process
Brief requirement #2: discuss and reflect on the use (or non-use) of AI in iterative prototyping and UX work, with concrete examples from your project. Show that you understand when AI helped vs. when it would've been the wrong tool.
[Opening paragraph — what role did AI play in your process? Did you use it heavily, lightly, or deliberately not at all? Be honest about it.]
Where it helped
[Example of where AI was genuinely useful — e.g. brainstorming variations, summarising research transcripts, generating placeholder copy, exploring visual directions early.]
Where it didn't
[Example of where AI was unhelpful or would have been inappropriate — e.g. synthesising real interview insight, making value judgements, replacing real user feedback, finalising visual decisions.]
[Closing paragraph that pulls it together — what's your actual stance on AI in design? When should designers reach for it, and when should they put it down? Don't be wishy-washy; have a take.]
04 — A reflection
Brief requirement #3: choose ONE of these three reflection prompts and write to it. Delete the other two before publishing.
Option A — Skills and learning: what have you learned this semester and how might you continue to develop as a UX designer?
Option B — Iterative prototyping: something you learned about the design space through building prototypes and eliciting feedback — something surprising — and how your design changed as a result.
Option C — Non-screen design challenge: a specific design challenge related to designing for non-screen technologies, and how you addressed (or might address) it.
[Reflection paragraph 1 — set up the angle. What's the lesson, surprise, or challenge you want to talk about? Anchor it in something specific from the project — a moment, a quote, a decision.]
[Reflection paragraph 2 — go deeper. What did this teach you about how you work, how design works, or how users behave? Concrete examples beat generalities.]
[Reflection paragraph 3 — look forward. How does this lesson shape what you'd do next, or how you'd practice as a designer going forward?]
"[Optional pull quote — a sentence from your reflection that captures the most important idea. Bold the version of you that's writing this case study.]"
05 — Looking ahead
Tie the project back to your bigger trajectory as a designer. What kind of UX work do you want to do? What did this project clarify about that?
[Paragraph on what you see for your future as a UX/design professional — the kind of problems you want to work on, the values you want your practice to hold.]
[Paragraph on how this project specifically shaped or sharpened that direction.]
[Required declaration. Briefly state whether and how you used AI tools (e.g. ChatGPT, Claude, Copilot, Gemini) in writing or designing this portfolio page. Be specific: e.g. "I used Claude to help structure section headings and tighten copy. All reflections, analysis, and final wording are my own." If you didn't use any AI, say so.]